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Solving the “Lack of Customers” Issue in Cities: Skylines 2


In Cities: Skylines 2, you need to become an efficient manager of a vast metropolis that lives by your rules. Depending on your decisions, the economy can either thrive or rapidly decline, which can significantly impact the residents' well-being and your mayoral administration. In this guide, we have gathered useful tips to help you establish proper commercial zones and avoid the common issue of insufficient customers.

It's worth noting that in the release version of Cities: Skylines 2, there is an annoying bug that triggers a "Not Enough Customers" warning, even when it's not the case. Developers promise to fix this issue in future updates, but in this article, we'll assist you in avoiding real problems and ensuring the stability of your city.

Resolving the "Not Enough Customers" Issue

You may encounter the "Not Enough Customers" warning for various reasons. It could be due to placing your commercial zone in an unfavorable location, underestimating the importance of infrastructure, or overcrowding with businesses.

Choose green roads.
Choose green roads.

To prevent a customer shortage in Cities: Skylines 2 and ensure economic growth, it's recommended to consider the following advice:

Choose the Right Location

When planning commercial zones in Cities: Skylines 2, consider their suitability for trade and review customer data available during zone placement or in the "Information" menu.

Green areas with good transportation access are often the most suitable for commercial zones. These areas provide the best chances of attracting customers and offer reduced competition from other commercial enterprises. If commercial zones are located in areas shaded dark orange or red, don't be surprised if businesses struggle.

Select residential areas.
Select residential areas.

Additionally, you should consider that commercial zones with different population densities may perform differently in specific areas. Therefore, it's advisable to test various options and compare performance before making decisions.

Typically, the best location for commercial zones involves placing them in close proximity to residential districts, as this enhances residents' quality of life, provides easy access to nearby commercial services, and creates job opportunities for local inhabitants.

Avoid Overcrowding Commercial Zones

Strive to avoid overcrowding businesses and stores in business districts. A surplus of similar businesses can lead to a customer shortage.

Don't forget about parking and bus stops.
Don't forget about parking and bus stops.

To maintain economic growth, it's crucial to sustain a high level of commercial demand to prevent businesses from struggling with customer shortages. Maintaining an optimal balance where residential zones consistently outnumber commercial zones, regardless of the demand for that zone type, is recommended.

Ensure Proper Infrastructure

Inadequate or poorly planned infrastructure can lead to traffic congestion in your city and significantly impact the success of commercial zones. When creating commercial districts, ensure the presence of adequate parking, public transportation, and other necessary amenities.

Make sure your city remains free of traffic jams and efficiently designed roads. Commercial areas require numerous bus stops and taxi stands to improve access to stores and services for residents. Additionally, create pedestrian walkways between large commercial districts to ensure residents have easy access to essential resources. Placing parking facilities near major retail stores will make them more visitor-friendly.

By following these tips, you can overcome the "Not Enough Customers" issue in Cities: Skylines 2 and maintain a thriving and prosperous city.

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